New year, new fea­ture – just in time for the start of 2024, our latest addi­ti­on to the ITscope B2B shop went live: the pro­duct com­pa­ri­son. Discover all the advan­ta­ges this mecha­nism offers you, making sel­ling even easier.

What can the product comparison do?

The pro­duct com­pa­ri­son allows you to compa­re the tech­ni­cal spe­ci­fi­ca­ti­ons of up to three pro­ducts. This helps your cus­to­mers instant­ly reco­gni­ze the key dif­fe­ren­ces and make infor­med purcha­sing decis­i­ons at the click of a but­ton. If a pro­duct is not sui­ta­ble within the com­pa­ri­son, it can be easi­ly remo­ved, repla­ced with ano­ther com­pa­ra­ble pro­duct, or your cus­to­mer can start a com­ple­te­ly new comparison.

How does the product comparison work?

Your cus­to­mers can add the desi­red pro­ducts to the com­pa­ri­son through the respec­ti­ve pro­duct page. They can then access the pro­duct com­pa­ri­son in the menu to high­light the key dif­fe­ren­ces. Once they’­ve found the per­fect pro­duct, they can direct­ly add it to their shop­ping cart from the com­pa­ri­son over­view.
Changed their mind? Your cus­to­mer can easi­ly remo­ve one or more pro­ducts from the com­pa­ri­son and start a new one to ensu­re they make the right choice.

You are curr­ent­ly vie­w­ing a pla­ce­hol­der con­tent from YouTube. To access the actu­al con­tent, click the but­ton below. Please note that doing so will share data with third-party providers.

More Information

Ready to try the pro­duct com­pa­ri­son for yours­elf? Unleash your full e‑commerce poten­ti­al with the ITscope B2B shop! We would be hap­py to pro­vi­de you with detail­ed advice on the new fea­tures of the pro­duct com­pa­ri­son or our shop solu­ti­on in gene­ral – just reach out to us!

Share This Story, Choose Your Platform!

This might also interest you